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Presentation: Preparing for sentinel EMS news events

EMS leaders at Pinnacle conference learn and discuss best practices for preparing for and surviving a sentinel EMS news event

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Local news media is interested in EMS when it is at its best — saving lives — or at its worst. The attention an EMS agency and its paramedics receives from the news media is a reflection of intentional pre-planning and relationship building, as well as inadequate preparation for sentinel events, such as collisions, thefts, billing fraud, LODDs and at-work arrests.

These slides, from my presentation at the 2016 Pinnacle EMS Leadership Forum, explore the best practices of several agencies who excel at media relations and the regular news coverage that expose opportunities for policy change and training improvement.

Read quick takes from other sessions presented by experts and leaders at the 2016 Pinnacle EMS Leadership Forum.

Greg Friese, MS, NRP, is a contributing editor at EMS1 and a public safety training and technology thought leader. His work translates incident analysis and research-to-practice insights into how-to guidance that supports clinical performance, operational readiness and workforce resilience. Friese writes frequently about practical technology adoption in public safety operations, including generative AI. He co-founded First Responder Wellness Week and co-hosts the Wellness Brief video series in the Lexipol Wellness app. Connect with Friese on LinkedIn or by email, greg@gregfriese.com.