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Leading the wellness culture: You don’t need everyone — just a few who care

Real culture shift starts small, with consistent actions from a committed minority willing to lead differently

i just need somebody to talk to

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Editor’s Note: Join Lexipol, EMS1 and our partners for First Responders Wellness Week from March 23-27, 2026. Each day we’ll focus on a different topic, providing shift briefing videos, webinars, articles, podcasts and more, all within the overarching theme of being “Total Wellness. True Readiness.” Follow our full coverage here.


Culture is one of the most talked about — and least changed — parts of EMS.

We sit in meetings.

We talk about morale.

We point to burnout, retention, stress and toxicity.

And then nothing really changes.

Why?

Because culture feels too big. Too entrenched. Too “this is just how it is.”

But here’s the truth most people miss:

Culture doesn’t change when everyone agrees. It changes when a few people decide to lead differently.

| RESOURCE: Total wellness readiness checklist for first responders. Track the daily habits that support operational readiness, performance and long-term health

The 20% that changes everything

There’s a concept often discussed in organizational behavior: the tipping point.

When roughly 20% of a group consistently adopts a new behavior, it begins to influence the rest.

Not 100%.

Not even a majority.

Just enough people doing something different — consistently.

Think about that for a minute.

In most EMS agencies, that’s not a massive number. That’s a handful of crews. A few leaders. A small group that decides: “We’re going to show up differently.”

And over time?

People notice.
People adjust.
People follow.

Leadership isn’t rank — it’s behavior

One of the biggest misconceptions in EMS is that culture belongs to leadership. Chiefs set policies. Supervisors enforce them.

But culture? Culture lives in the day-to-day.

  • How partners talk during shift change
  • How experienced medics treat new EMTs
  • How crews handle stress, frustration and tough calls

That’s where culture actually exists.

Which means this: you don’t need a title to lead culture. You need consistency.

Because people don’t follow rank nearly as much as they follow behavior.

Energy is contagious — whether you like it or not

You’ve felt this before. You walk into a room where negativity is thick. Complaints, sarcasm, eye rolls. It pulls you in, even if you don’t want it to.

But the opposite is just as true.

There’s a security guard at a hospital I visit regularly. Every single time — no matter the day — he greets me with a smile and a simple:
“Happy Tuesday.”

It’s a small thing. But after a long drive, a heavy day, or a stressful morning, that one moment resets everything.

Now imagine that same energy inside an EMS station. Not fake. Not forced. Just consistent, intentional positivity. That spreads.

Culture isn’t built in big moves — it’s built in small moments

Most people think culture change requires:

  • New policies
  • Big initiatives
  • Leadership mandates

Those can help. But that’s not where culture is actually built.

It’s built here:

  • The tone you use with your partner at 3 a.m.
  • The way you talk about a tough call
  • The patience you show a new provider
  • The decision to help instead of criticize

These are small moments, but they stack. And over time, they define everything.

What could your 20% actually do?

Let’s make this real.

If a small group in your agency decided to lead wellness and culture differently, what would that look like?

It doesn’t have to be complicated.

None of this requires approval. None of it needs a policy. It just requires intention.

This isn’t about ignoring reality

Let’s be clear.

EMS is hard.

There is real stress. Real trauma. Real fatigue.

This isn’t about pretending everything is fine.

It’s about creating an environment where people don’t have to carry that weight alone.

Where support is normal.
Where respect is expected.
Where people feel like they belong.

That’s what wellness culture actually looks like.

Culture change starts with you — whether you want it to or not

Every shift, you contribute to culture.

You either:

  • Add to the negativity or
  • Shift it in a better direction

There is no neutral.

That’s the part people don’t always want to hear.

Because it means …

You are already leading culture.

The only question is:

What kind are you leading?

Wellness culture: The bottom line

You don’t need the entire organization to change.
You don’t need a new policy.
You don’t need permission.

You need a small group of people willing to:

  • Show up with intention
  • Lead by example
  • Stay consistent when others aren’t

Because when enough people do that … culture shifts.

Your call to action

Start with one decision on your next shift.

Just one.

  • Greet people differently
  • Support someone who needs it
  • Shut down negativity with professionalism
  • Be the steady presence in a chaotic environment

Then do it again the next shift.

And the next.

Find your 20%.

Build it.

Lead it.

Because the culture you want to work in won’t appear on its own.

It will be created by people like you who decide it’s worth building.

| MORE: 5 reasons why your wellness program is failing

Corinne Flammer is New Jersey’s first EMS mental health resilience officer for Saint Clare’s Health, in Denville, New Jersey. She has over 30 years of EMS experience as a paramedic, educator and FTO. She is a sought-after speaker, author and podcast guest, as she shares her passion for first responder mental health. She holds a master’s degree in psychology, focusing on trauma and crisis response.